How to use the AI Search Visibility
AI search visibility tracks where your brand shows up across AI answer engines and how often you're cited versus competitors — connecting your backlink authority to the citations that increasingly drive discovery.
Want the overview first? See the AI Search Visibility feature page
Where to find it
Dashboard → Authority → the AI search visibility table (and the AI mentions metric card).
Step by step
- 1
Open the Authority page
AI search visibility lives alongside your authority data. Scroll to the 'AI search visibility' table.
- 2
Review mentions by engine
Each row shows the engine (ChatGPT, Perplexity, Google AI, Claude, or Gemini), the query, your position, whether you were cited, and the date — so you can see exactly where you appear.
- 3
Compare share of answer
Use the AI mentions metric and the per-query rows to gauge how often you're cited versus rivals for the prompts your buyers actually ask.
- 4
Close the gaps
Where a competitor is cited and you aren't, treat it as a content-and-links task: strengthen the relevant page and earn editorial links to it, then watch whether citations follow.
Tips & guardrails
- Answer engines tend to cite sources with clear authority — improving your ethical backlink profile supports AI visibility.
- Focus on the prompts most relevant to your buyers, not vanity queries.
- Treat a missing mention as a measurable goal, the same way you treat a backlink target.
FAQ
AI Search Visibility — questions
Major answer engines including ChatGPT, Perplexity, Google AI, Claude, and Gemini.
Engines cite sources they trust, and editorial links plus content depth are strong trust signals. Better authority tends to support more citations.
Keep reading
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Learn moreReady to turn backlinks into a measurable growth system?
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